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International CEO & Executive Leader
Retail • FMCG • Distribution • Transformation • Growth • Value Creation
Executive Summary
International CEO with a track record of leading growth, transformation, turnaround and operational performance across complex, multicultural businesses.
Experienced in scaling organizations, driving international expansion and translating strategy into disciplined execution across retail, FMCG and distribution.
At a Glance
25 years | Retail, FMCG & Distribution
20+ years | International leadership
25,000+ | People led
$15B+ | Revenue scale managed
Europe • Asia • Middle East
International operating experience
CORPORATE LEADERSHIP
CONFIDENTIAL | Retail & Distribution
Advisory Board Member | Europe
Sep 2026 – Present
LKQ Europe
CEO & Chairman | CEE & Italy
Mandate | Contract: Turnaround & Restructuring - 18-month
Feb 2025 – Jul 2026
LEROY MERLIN
Deputy CEO | Russia & Kazakhstan
Jan 2022 – Dec 2024
Public Group / MediaMarkt
COO | CRO | Greece & Cyprus
Mandate | Contract: Value Creation, Turnaround & Commercial Transformation
May 2020 – Oct 2021
TESCO
COO | EVP | Thailand & Malaysia
Apr 2018 – Mar 2020
CARREFOUR | 10 years
GM Omnichannel Retail | Middle East & Africa
May 2015 – Apr 2018
Senior Director, Merchandise & eCommerce | China
May 2012 – Apr 2015
Group Director, Online & Multichannel | Europe, Asia & Latin America
Jan 2008 – Apr 2012
ENTREPRENEURIAL VENTURES
LODING Paris | China & Hong Kong
Co-founder | CEO
Apr 2012 – Mar 2017
CAFC Distribution | China
Founder | CEO
May 2004 – Dec 2007
Value Creation & Turnaround
Led transformation mandates across retail and distribution, combining commercial acceleration, operating-model change, cost discipline and execution to strengthen performance and value creation.
Growth & International Expansion
Scaled businesses across Europe, Asia and the Middle East, including 31 supermarket openings in the UAE, 13 hypermarkets in China and 50+ Convenient stores across Thailand and Malaysia.
Commercial & Omnichannel Transformation
Repositioned customer, merchandising, pricing and omnichannel models across large-scale retail businesses, linking strategic direction with disciplined commercial execution.
Operating Model & Execution
Converted strategy into execution across multi-country organizations, with direct accountability for large teams, store networks, commercial functions and operating performance.
Leadership at Scale
Led organizations of up to 25,000+ people in multicultural environments, combining senior stakeholder leadership with close engagement with customers, stores and frontline teams.
Portfolio & Stakeholder Leadership
Operated across corporate, shareholder and multi-country environments, aligning strategic priorities, transformation agendas and operational delivery across complex businesses.
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